Top tips to target customers via AutoGate’s SMS Auto Response

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Maximise digital customer interactions with latest messaging enhancement

Did you know that 78 per cent of all carsales traffic* comes via smartphone?

With the latest refinements to AutoGate’s SMS Auto Response, maximising dealer exposure to this traffic flow is easier than ever.

A new capability that links buyers directly to your dealer site via your SMS Auto Response has been deployed, making a more seamless connection between customer and dealer via a ‘Dealer Website’ button, which has been added to AutoGate’s Dealer Management section for greater SMS customisation.

 

Three keys to ‘putting your inventory in customers’ pockets’

  • Include key details that will help the potential buyer, such as best contact number, email address, your current COVID-19 policy and when they can expect to hear from you.
  • Don’t switch to calling or emails if SMS is the customer’s preferred communication method.
  • Be flexible. 39 per cent of carsales sessions occur outside of traditional 9am to 5pm business hours*… that hot lead can come at any time.

For more information, please contact your carsales Digital Account Manager, or send us an email.

*Source: carsales internal data, August 2021

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