For years, AutoGate has been the cornerstone of our dealer network, and with Inventory Distribution being included in the monthly subscription fee*, our partners have access to seamless publishing across multiple marketplaces in Australia. With dealers now seeking greater control over their publishing strategies to align with their unique business needs and OEM directives, we’ve adapted our Inventory Distribution tool to suit.

More Sophisticated Solutions for Smarter Advertising 
 

AutoGate now allows users to work with our customer service teams to establish and implement publishing rules that maximise advertising opportunities while keeping costs under control. 

By leveraging these tools, dealers can ensure the right listings are seen by the right audience at the right time, these include: 

• Setting limits on low-profit or low-priced inventory: Control when and where these listings are published to focus resources on higher-margin vehicles. 

• Prioritising lead management: Temporarily restricting listings that receive high engagement to give sales teams time to work through leads before re-listing. 

• Supporting OEM directives: Restricting specific inventory from publishing to third-party sites until it meets publishing criteria, while still allowing visibility on OEM and dealer sites. 

• Enhancing listing quality: Ensuring inventory meets dealership standards, such as including a minimum number of photos, videos, and detailed comments, before it’s published. 

The next phases of Inventory Distribution 

Our ongoing updates to inventory distribution are designed to provide even greater transparency and control for dealers. 

Recent releases:

• Dealers can implement a number of customisable rules, including the above examples, across their inventory by talking to their carsales representative  

• Dealers can now see in AutoGate which inventory items are restricted from being published and why. 

• Active rules tied to restricted items are clearly visible, helping dealers understand what needs to be addressed. 

• Dealers are notified if they attempt to manually publish a restricted item and are given the option to override the rule and proceed with publishing.   

• A dedicated settings page allows dealers to view all active publishing rules in one place. 

• Dealers will oversee where their inventory can be published across all destinations, streamlining decision-making and strategy planning. 

These updates reflect carsales’ commitment to continually improving the AutoGate experience to provide customers ongoing value, ensuring dealers have the tools needed to optimise their publishing strategies and maximise ROI.